Marketing by Pre-saving songs on streaming platforms and using the Blockchain to incentivize this action. @urchinsteve and myself recently stumbled upon a genius way to market distributed music on streaming services by utilizing the blockchain.
Facts
Streams make up 80% of the music industries revenue. Since January 2019 to the end of December, streaming revenue grew by 26% in the United States alone.
Now, one of the best ways to market a track soon to be released is by getting pre-saves for your song on streaming platforms ( Spotify being the most influential at the moment) When a track is pre-saved on one of the streaming services in noticeable numbers, the algorithm of these platforms picks it up and spreads the song to more people. The curators notice songs with healthy amounts of pre-saves and add them to heavily consumed playlist.
Watch the video to learn more about pre-saving songs on streaming platforms and using the Blockchain to incentivize this action.

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